AI made simple for your business

Pick a prompt. Read a quick lesson. Grow your business.

Using AI to grow your business doesn't need to be complicated.

This toolkit gives you three things:

  • Prompts — messages to copy and paste into AI tools
  • Training — short lessons that explain how to use AI in plain English
  • Tools — recommended AI apps and how to choose the right one for your business

Start anywhere. Each prompt and guide stands on its own. No sign-up required.

New to AI?

Start with the training guide "Using AI Prompts Effectively." Five minutes now saves you hours later.

Start here →

Claude for Small Business

Tool

Anthropic's overview of Claude integrations with QuickBooks, PayPal, HubSpot, Canva, and more — plus 15 ready-to-run workflows for finance, ops, sales, and mark…

claudeanthropicintegrationsworkflowssmall-business
claude↗ External

How to Use Claude

Training

Getting Access Claude is available at claude.ai. Plans (as of 2026): Free — limited daily usage, basic models. Fine for occasional tasks. Pro (~$20/month) — hig…

claudetutorialgetting started
claude

DSCR & Loan Readiness

Tool

Calculate your Debt Service Coverage Ratio and prepare your financial information for an SBA 7(a) loan. Includes a step-by-step calculator, expense classificati…

dscrsbaloanfinancesmall-business
ai-tools

Claude for Small Business — Integrated Workflows

Training

What's New In May 2026, Anthropic launched a suite of connectors that let Claude work directly inside the tools small businesses already use — QuickBooks, PayPa…

claudeanthropicintegrationsworkflowsquickbookshubspot
claude

Weekly Business Pulse

Prompt

What it helps with: Runs a structured weekly business review so you go into the week knowing exactly where you stand on cash, sales, and open commitments. Use w…

weekly reviewbusiness healthcash flowpipelineplanning
operations

Monthly Close Summary

Prompt

What it helps with: Turns your raw income and expense numbers into a clean narrative summary your accountant can actually use. Use when: You're wrapping up a mo…

month-endaccountingbookkeepingaccountantfinancial summary
finance

AI Fluency for Small Businesses

Tool

Free on-demand course from Anthropic, taught by real business owners, covering safe and practical AI adoption — from getting started to using AI in daily operat…

claudeanthropiccoursetraininggetting startedsmall-business
claude↗ External

Privacy and Data — What's Safe to Paste Into AI

Training

Treat AI Chats Like Public-Facing Notes Anything you paste into a free AI tool should be treated as if it could be read by a human at the AI company, used to tr…

safetyprivacydatasecuritycompliance
safety-and-limits

Hallucinations — When AI Confidently Makes Things Up

Training

The Single Most Important Thing to Know About AI Sometimes AI tools make things up. Not "they're a little off." Not "they round numbers." They will invent — con…

safetyaccuracyfact-checkinghallucinations
safety-and-limits

AI Is Not Your Lawyer, Accountant, or HR Pro

Training

The Plain Version AI is excellent at helping you get oriented, ask better questions, draft documents, and think through options. It is not a substitute for a re…

safetylegalprofessional advicelimitscompliance
safety-and-limits

How to Use Perplexity

Training

Getting Started Perplexity is available at perplexity.ai. There is a free tier and a paid Pro plan. For business use, sign up for an account so your search hist…

perplexitytutorialresearch
perplexity

Benefits of Perplexity for Small Business

Training

What Is Perplexity? Perplexity is an AI-powered search and research tool. Unlike Claude, which works from a trained knowledge base, Perplexity actively searches…

perplexityresearchAI tools
perplexity

Controlling Tone and Brand Voice

Training

Why Tone Matters for SMBs Your brand voice is one of the few things that distinguishes a small business from a faceless corporation. Customers choose you becaus…

tonebrand voicestyleconsistency
how-to-prompt

Specificity Beats Brevity

Training

The Instinct That Works Against You Most people write short prompts because they think the AI will "figure it out." It won't — not in a way that's useful to you…

specificityprompting basicsexamplesbefore and after
how-to-prompt

Paste Your Context In

Training

The Feature Most Business Owners Underuse Most business owners describe their situation to the AI in a sentence or two. The ones who get dramatically better res…

contextpastingemailsdocumentsdata
how-to-prompt

Prompting Is a Conversation, Not a Command

Training

The Mistake: Treating AI Like a Search Engine Most people send one prompt, get a response, feel disappointed, and give up. They treat prompting like a Google se…

iterationworkflowrefiningconversation
how-to-prompt

The Four-Part Prompt Framework

Training

Why Most Prompts Fail Research consistently shows that the majority of AI project failures come from poor human-AI communication — not from the technology itsel…

frameworkprompting basicspersonacontextformat
how-to-prompt

Using AI Prompts Effectively

Training

What Is an AI Prompt? An AI prompt is the instruction or question you give to an AI tool like Claude, ChatGPT, or Perplexity. A better prompt usually means a be…

promptsbasicsgetting started
getting-started

AI Tools for Small Business — What to Use and When

Training

The Short Version You don't need to learn every AI tool. A practical starter stack covers six basic jobs: Tool What it does for you Claude Helps you write Perpl…

toolsgetting startedClaudePerplexityChatGPTCanvaGrammarlyZapier
getting-started

Benefits of Claude for Small Business

Training

What Is Claude? Claude is an AI assistant made by Anthropic. It is designed to be helpful, harmless, and honest — and it excels at tasks that require reading, w…

claudeanthropicAI tools
claude

How to Use ChatGPT

Training

Getting Access ChatGPT is available at chatgpt.com and as an iOS/Android app. There's a free tier and paid plans. Sign up with an email or Google/Microsoft acco…

chatgpttutorialgetting started
chatgpt

Benefits of ChatGPT for Small Business

Training

What Is ChatGPT? ChatGPT is an AI assistant from OpenAI. It's the most widely used AI tool in the world and is often the default starting point for small busine…

chatgptopenaiAI tools
chatgpt

Advanced AI Topics for Business Owners

Training

Beyond the Basics Once you're comfortable using Claude and Perplexity for individual tasks, the next level is using AI more systematically: building habits, cre…

advancedautomationworkflowsAI strategy
advanced

Value Proposition and Elevator Pitch

Prompt

What it helps with: Sharpen how you describe what you do, who you do it for, and why it's better — for your website, sales calls, networking events, and pitch d…

value propositionpositioningpitchmarketingbrand
strategy

SWOT Analysis for Business Planning

Prompt

Conduct a SWOT analysis to help me think through a business decision or plan: What I'm analyzing: [new product or service / market expansion / business plan / n…

SWOTstrategyplanninganalysisdecision-making
strategy

New Product or Service Launch Checklist

Prompt

Create a launch checklist for a new product or service: Business type: [your industry or business category] What I'm launching: [name and brief description of t…

launchchecklistnew serviceproductplanning
strategy

Competitive Research Brief

Prompt

Help me build a competitive research framework for my business. I want a structured plan for how to research competitors myself — not invented facts about them.…

competitive researchcompetitorsmarketpositioningstrategy
strategy

Business Name and Tagline Brainstorm

Prompt

Brainstorm business name and tagline options for the following: What the business does: [describe your product or service clearly] Target customer: [who you ser…

business namebrandingtaglinenamingidentity
strategy

What Am I Missing?

Prompt

Review the following business plan, idea, or decision and identify what I might be missing or getting wrong: What I'm planning to do: [describe your plan, idea,…

blind spotsstrategyplanningdevil's advocatereview
strategy

Sales Call Prep Brief

Prompt

Create a sales call prep brief from the following information about an upcoming prospect meeting: Prospect name and company: [Name / Company] Source of the lead…

salescall prepdiscoveryprospectmeeting
sales

Proposal Generator

Prompt

Write a professional project proposal based on the following details: Business name: [Your Business Name] Client name: [Client or Company Name] Project or servi…

proposalquotesalesprojectscope
sales

Pricing Page Rewrite

Prompt

Rewrite my pricing page copy to better communicate value and convert more visitors: Business type: [SaaS / service business / e-commerce / professional services…

pricingwebsitecopyvalueconversion
sales

Competitor Objection Responses

Prompt

Write professional responses to the following common sales objections for my business: Business type and what you sell: [describe your product or service] Prima…

objectionssalescompetitorspricingresponses
sales

Write a Standard Operating Procedure

Prompt

What it helps with: Document any repeating business process so it can be done consistently — even by someone new. Use when: You need to write down how something…

SOPprocessdocumentationtraining
operations

Refund and Return Policy

Prompt

What it helps with: Draft a clear, fair refund and return policy that protects your business and reads well to customers. Use when: You're putting your policy o…

refundreturnpolicycustomer serviceterms
operations

Policy Draft

Prompt

Draft a business policy for the following: Business type: [your industry] Policy type: [return/refund policy / cancellation policy / late payment policy / appoi…

policyproceduresreturn policycancellationlate paymentoperations
operations

Onboarding Checklist

Prompt

Create an onboarding checklist for the following: Who is being onboarded: [new employee / new client / new vendor / new team member] Business type: [your indust…

onboardingnew hirenew clientchecklistoperations
operations

Meeting Notes Summary

Prompt

Summarize the following meeting notes into a clean, shareable recap: Meeting type: [team standup / client meeting / strategy session / vendor call / other] Date…

meeting notessummaryaction itemsdecisionsfollow-up
operations

Email Thread to Action List

Prompt

Privacy note: Email threads often contain names, contact info, contract details, or NDA-covered content. Before pasting, redact anything you would not want stor…

emailaction itemsproductivitytask managementfollow-up
operations

Contract Review Summary

Prompt

Privacy note: Contracts often contain confidential terms, names, addresses, and pricing. Before pasting, redact anything you would not want stored outside your …

contractreviewobligationsred flagsvendoragreement
operations

Write a Social Media Post (Refined)

Prompt

What it helps with: Write a platform-ready social media post that grabs attention and drives action. Use when: You need to promote something on social media but…

social mediacontentlinkedininstagramfacebook
marketing

7-Day Social Media Calendar

Prompt

Create a 7-day social media content calendar for the following business: Business type and what you sell: [describe your business in 1–2 sentences] Target audie…

social mediacalendarcontent planInstagramFacebookLinkedIn
marketing

Customer Referral Request

Prompt

What it helps with: Ask happy customers for a referral in a way that feels natural, not pushy — the highest-leverage growth channel for most SMBs. Use when: A c…

referralsword of mouthcustomer marketingretentiongrowth
marketing

Generate Promotion Ideas

Prompt

What it helps with: Brainstorm low-cost, creative ways to promote your business and get more customers. Use when: You feel stuck on marketing ideas or want fres…

ideaspromotionscampaignscreative
marketing

Product or Service Description

Prompt

Write a compelling product or service description for the following: Business type: [your industry] Product or service name: [what you're describing] Key featur…

product descriptionwebsitecopywritingserviceconversion
marketing

Monthly Newsletter Draft

Prompt

Draft a monthly email newsletter for the following business: Business name and type: [your business] Month and any seasonal context: [month / upcoming holiday /…

newsletteremail marketingcontentmonthly updatecustomers
marketing

Build a 30-Day Marketing Action Plan

Prompt

What it helps with: Create a realistic, step-by-step marketing plan you can actually execute in the next 30 days. Use when: You want to be more intentional abou…

strategyplanningchannelstacticsexecution
marketing

Email Subject Line Variations

Prompt

Write email subject line variations for the following campaign: Business type: [your industry] Email purpose: [promotion / announcement / newsletter / follow-up…

emailsubject lineA/B testingopen ratemarketing
marketing

Write a Marketing Email (Refined)

Prompt

What it helps with: Write a high-converting marketing email for any campaign, launch, or re-engagement goal. Use when: You need to reach customers or leads by e…

emailcampaignnewsletteroutreachconversion
marketing

Repurpose Content Across Channels

Prompt

Repurpose the following piece of content for use across multiple channels: Source content type: [blog post / video transcript / podcast notes / customer case st…

repurposingcontentsocial mediablogmulti-channel
marketing

Customer Case Study

Prompt

What it helps with: Turn a real customer success into a case study you can use on your website, in proposals, or as social media content — without it sounding l…

case studycustomer storysocial prooftestimonialmarketing
marketing

Blog Post Outline and Draft

Prompt

Write a blog post outline and draft introduction for the following: Business type: [describe your business] Target reader: [your ideal customer — who will read …

blogcontentSEOwritingarticle
marketing

Ad Copy for Google or Facebook

Prompt

Write ad copy for the following paid advertising campaign: Platform: [Google Search / Facebook / Instagram / both Google and Facebook] Business type and what yo…

advertisingGoogle AdsFacebook Adspaid mediacopywriting
marketing

Termination Letter and Conversation Script

Prompt

What it helps with: Draft a respectful, legally-aware termination letter and an outline for the in-person conversation. Use when: You've made the decision to le…

terminationfiringseparationHRemploymentdifficult conversations
hr

Write a Performance Review

Prompt

What it helps with: Write a professional, constructive performance review that gives employees clear feedback and a path forward. Use when: It's review season a…

performancemanagementfeedbackemployee development
hr

Performance Review Language Coach

Prompt

Rewrite or improve the following performance review feedback to be clearer, more constructive, and more actionable: Employee role: [job title] Review type: [ann…

performance reviewfeedbackHRmanagementwriting
hr

Performance Improvement Plan (PIP)

Prompt

What it helps with: Build a clear, fair, and documentable performance improvement plan for an employee whose performance needs to change. Use when: Informal coa…

PIPperformancedocumentationcoachingHR
hr

New Hire Onboarding Welcome

Prompt

Write a welcome email and first-week overview for a new employee: Employee name: [First Name] Job title: [title] Start date: [date] Manager or point of contact:…

onboardingnew hirewelcome emailfirst dayHR
hr

Offer Letter and Rejection Email

Prompt

Write the following hiring communication: Which do you need? [offer letter / rejection email / both] If you need an Offer Letter, provide: Candidate name: [Firs…

offer letterrejectionhiringHRemployment
hr

Write a Job Posting

Prompt

What it helps with: Write a compelling job posting that attracts the right candidates and stands out. Use when: You're hiring for a role and need a well-structu…

hiringrecruitingjob descriptionrecruitment
hr

Interview Question Generator

Prompt

Generate interview questions for the following role: Job title: [exact title] Business type: [your industry] Key responsibilities for this role: [2–4 main dutie…

interviewhiringquestionsrecruitingassessment
hr

Employee Handbook Section

Prompt

Important: Employment policies are governed by federal, state, and local law, and rules change frequently. AI may produce out-of-date or incorrect state-specifi…

employee handbookHRpolicyworkplacecompliance
hr

Organize Your Business Expenses

Prompt

What it helps with: Get a clear picture of where your money goes each month, categorized and easy to review. Use when: Your expenses feel scattered and you want…

expensestrackingspendingorganizationsmall business
finance

Justify a Business Expense

Prompt

What it helps with: Make a clear, persuasive case for a business purchase — whether you need approval from a partner, investor, or just want to think it through…

budgetapprovalfinancespending
finance

Invoice Follow-Up Sequence

Prompt

Write a 3-email invoice follow-up sequence for an overdue invoice: Client name: [Client First Name or Company Name] Invoice amount: [$XXX] Invoice number: [INV-…

invoicecollectionspaymentfollow-upemail sequence
finance

Business Goal to Quarterly Action Plan

Prompt

Break down the following business goal into a practical quarterly action plan: Business type: [your industry] The goal: [describe your goal in one clear sentenc…

goalsaction planquarterly planningstrategymilestones
finance

Cash Flow Narrative

Prompt

Privacy note: Do not paste bank statements, account numbers, or detailed transaction records. Keep all amounts approximate or rounded. Treat AI chats like publi…

cash flowfinancial planningplain Englishnarrativebusiness health
finance

Annual Business Review Narrative

Prompt

Privacy note: Keep revenue, customer count, and other metrics approximate. Do not paste full customer lists, employee names, or detailed financial statements. T…

annual reviewbusiness reviewyear-endplanningnarrative
finance

Online Review Response

Prompt

Write a response to the following online review (Google, Yelp, or similar): Review type: [positive / negative / mixed] Paste the review text: [paste the review …

reviewsGoogleYelpreputationresponse
communication

Re-Engagement Email for Dormant Customers

Prompt

Write a re-engagement email for a customer who hasn't purchased or booked in a while: Business type: [salon / landscaping / retail / restaurant / professional s…

re-engagementwin-backdormant customersemailretention
communication

Price Increase Announcement

Prompt

What it helps with: Announce a price increase to existing customers in a way that minimizes churn and maintains trust. Use when: You're raising prices and need …

pricingcustomer communicationretentionemailannouncement
communication